Marketing ngokuqinile ngoLwesithathu.

Marketing nokuthi usebenza ngezindlela eziyinkimbinkimbi kakhulu multi-media. Uzisebenzisa kanjani amasu marketing kanye amaqhinga asikwazi ukwamukelwa Services Inkampani ezivela vagaries of impendulo emakethe, hhayi kakhulu ukulingana Amathrendi ezahlukene komnotho omkhulu. Isevisi ukudayiswa kwanoma yimuphi inkampani kufanele kube baqoqe ngangokunokwenzeka mayelana imvelo ezungeze ngokuqinile, ukukhulisa amandla phezu kwakhe.

Umqondo imvelo ukumaketha siqukethe iqoqo ubudlelwane noxhumana nabo ahlukahlukene nge eziningi izinhlangano, okuyinto uchaza isimo jikelele imisebenzi ifemu. Marketing imvelo le nkampani kuyinto isihloko ukuhlolisisa kanye ngokuphelele.

Ukuthengisa imvelo ngokuqinile akulutho ngaphandle izici asebenzayo futhi abadlali ezithinta izinqumo ukumaketha kanye namathuba. Marketing ngokuqinile ngoLwesithathu, kuncike umthamo sehlukaniswe vumelekile futhi micro-imvelo. Eyokuqala izimele ukumaketha jikelele inkampani, kuyilapho omunye usebenza ezingeni inkampani. Microenvironment yena, kungaba ngaphakathi kanye nabangaphandle.

microenvironment Yangaphakathi elawulwa inkonzo nokumaketha. Siqukethe ezihlukahlukene amayunithi kwesakhiwo lenkampani, kanye nokuxhumana akhiwa phakathi kwazo. Inkampani ihlala ozinzile futhi ukusinda kwalo mncintiswano ixhomeke microenvironment yangaphakathi. imvelo Yangaphakathi kufanele uphenyo ukuze kutholakale kahle izimfanelo ezinhle nobuthakathaka ibhizinisi. Izimfanelo abaluleke kakhulu ukuze zikwazi ukuqhubeka ziphila kuleli sokuncintisana, ngakho badinga ukuba bandise futhi uqinise. Futhi umphumela ubuthakathaka kumsebenzi kwezomnotho kumele kungancipha.

microenvironment kwangaphandle - Kayisilutho ngaphandle imvelo yenkampani. Kuhlanganisa izimbangi, abahlinzeki, amakhasimende, izilaleli contact, ukumaketha abaxhumanisi, okuyinto ahlobana ngokuqondile futhi lithuthukise sendlela ukwenza umsebenzi walo.

Suppliers - a abantu yemvelo kanye zomthetho, okunikeza hhayi kuphela inkampani kanye izimbangi zayo zonke izinsiza ezidingekayo ukuze akhiqize izimpahla ezithile kanye nezinsiza.

Ukuthengisa abaxhumanisi - kuyinto ezihlukahlukene izinhlangano kanye nezinkampani anomthelela inkampani ekukhiqizeni, ukusatshalaliswa kwayo, ukwazisa kwezimpahla.

umthelela omkhulu umsebenzi wanoma yimuphi ibhizinisi ukuthi ine, onjani ubuhlobo Yaphathwa nge contact izethameli. Ziyakwazi namaqembu wabantu ababonisa isithakazelo okungase kube khona noma uqobo inkampani ethile kanye nomthelela ekuphumeleleni ekufezeni izinhloso zayo.

Into ebalulekile wangaphandle micro-imvelo lenkampani kukhona izimbangi zayo. Okungukuthi, abo Inqubomgomo ukumaketha nezikhwepha sha ungaba nomthelela ekuphumeleleni inkampani ethile. Uyini umqondo brand? Lesi siqu, okuyinto unikelwa umkhiqizo kanye bhalisiwe ngendlela ebekiwe, ukuze lihlukaniswe nabanye futhi ukhombise umakhi. Ukuze umthengi lokuhweba isizathu ngoba ukuthenga.

Macromedia iqoqo izici eziningi ezithinta microenvironment. Lezi zinto zibandakanya ukubalwa kwabantu, yemvelo, zezombangazwe, zomthetho, kwezomnotho, usikompilo nenhlalo yabantu, ezesayensi kanye lobuchwepheshe. Zonke izici Macro nomthelela nomunye futhi oxhumene. Ngokusekelwe lokhu ukuhlaziya kudingekile yabo eziyinkimbinkimbi. Ngaphezu kwalokho, kubalulekile ukukhumbula ukuthi izinto ezahlukene ehlukile ezithinta amabhizinisi wemikhakha ezahlukene umsebenzi, usayizi nokunye.

Ukuthengisa imvelo ngokuqinile kunethonya elikhulu ku nekusebenta kwayo isebenza.