Izinhlobo funa

Uyini funa? Kuyinto isici ebalulekile emakethe. Ngo ukumaketha - iyona into eyinhloko ukuqapha okuqhubekayo, cwaningo enemininingwane kanye nomthelela abantu.
Demand (by ncazelo) - yisidingo, ukunikezelwa kwama-emakethe futhi njalo lwaqiniswa imali. Khuluma mayelana solvency yakhe bengayi, ngoba funa kwanoma yiluphi uhlobo, nge ncazelo, kuyinto kuphela, kodwa ngenye nje ngempela. Lo mqondo ungase futhi lingachazwa ngokuthi ikhono nenhloso umthengi ukuthenga umkhiqizo othize endaweni ethile ngesikhathi esithile. Izimfoloko funa zihlukile.

Umthengi - iyisici eziyinkimbinkimbi, okuyinto yakhiwa izakhi ezahlukene anezici ezithile kwezenhlalo, ezomnotho kanye lokubala ubuningi babantu, kanye lesifunda. Lezi zingxenye enze kube nokwenzeka ukuba ukuhlukanisa izinhlobo zabathengi isidingo ngezizathu ezihlukahlukene. Lezi zenzo lula ukulungiswa yakhe. Kukhona lezi zinhlobo ezilandelayo funa kuze kube yimanje:

1. Negative (izimpahla noma amasevisi). Imakethe alamukeli umkhiqizo noma isevisi. Umsebenzi ukumaketha kuleli cala, isifundo yokumelana umthombo futhi ekunqumeni ikhono uhlelo lokumaketha ukushintsha izimo zengqondo ezingakhi ukuba omuhle ngcono umkhiqizo futhi nakakhulu ukugqugquzela abathengi.

2. Ukungabi isidingo. Kwenzeka ukuthi umkhiqizo umthengi akusho ukuheha noma bengenandaba nakho. Yini okumelwe uyenze? Kanjani ukuba athathe isinyathelo? Sidinga ukuthola izindlela oxhumanisa izakhiwo eziyisisekelo umkhiqizo ne yemvelo (kwansuku) kwezidingo zomuntu njalonje futhi izithakazelo zakhe.

3. Afihliwe. Lokhu ukufunwa umkhiqizo, engesiyo. Baningi abantu dream ukuba umkhiqizo engekho. Kulokhu, umsebenzi yokumaketha ukucacisa ubukhulu bale engaba emakethe futhi ukudalwa imikhiqizo ngempumelelo kanye nezinsizakalo ezingase ukuhlangabezana nalesi sidingo.

4. Iziphi ezinye izinhlobo funa? Hlaziya ngemuva kwalokhu: sigameko. Ngezinye ukugcwaliswa impahla ezimakethe uwela njalonjalo. Abakhangisi kudingeka uhlaziye ngokujulile izizathu ekwindla, kanye ukuthola ukuthi kungenzeka ukuthi ufuna ukushukumisa ukucabanga yokuthengisa umkhiqizo futhi (amasevisi) ngokuthola izimakethe ezintsha kanye nemikhiqizo ukuguqulwa.

5. Irregular. Kuye isikhathi sonyaka ngisho usuku umkhiqizo yokuthengisa kungenzeka ehla enyuka. Kufanele sifune izindlela ka bushelelezi kunyakaza okunjalo futhi ukusabalalisa ukudleka isikhathi amanani nezimo, izindlela ezahlukene isisusa nezinye izindlela nogqozi abathengi.

6. Isekela. Ngokuvamile usesimweni esinjalo inkampani uyaneliswa ukuhweba lalo. funa izinhlobo zinezikhathi ukuntuleka kwayo, futhi lapho funa kusekelwa - lena isimo ezimnandi kakhulu. Inhloso yokumaketha ukusekela ezingeni lamanje ngaphakathi spite of oshintshashintsha umthengi okuthandwa nezintandokazi, umncintiswano. Izimpahla kufanele zibe izinga okusezingeni nabasebenzi yenkampani njalo ukuhlola izinga lokwaneliseka amakhasimende ke ukuhlaziya ngokunemba izenzo zabo.

7. Demand ngokweqile. Kulesi simo, it ingaphezu kwe-sipho, ifemu ayikwazi (noma engazimisele) ukumhlangabeza. Kufanele sifune izindlela zokunciphisa unomphela noma okwesikhashana ezifana ukufuneka kakhulu. Lokhu kungenziwa ngokuvusa amanani noma ukunciphisa isevisi. Inqubomgomo ye inkampani libizwa demarketing.

8. Engathandeki. Lokhu funa umkhiqizo ukuthi ikufakazele ngokwaso njengoba eyingozi empilweni. Kulokhu, udinga ukukholisa abathengi imikhiqizo "embi 'bangayeki imikhuba emibi; ukusabalalisa ulwazi, kuyethusa kuholele izibalo; ngokucijile ukukhulisa amanani kanye nomkhawulo ukutholakala kwalo mkhiqizo.

Lapha sahlola izinhlobo funa zokumaketha.