Ukukhangisa ngokungafanele

Ukukhangisa sigcwalisa ukuphila kwethu. Senzeka ezihlukahlukene abezindaba: kuyi-TV, amaphephandaba, umsakazo, komagazini. Ingasaphathwa ezikhangiso, okuyinto agcwele emigwaqweni yedolobha. Kodwa lokho ukukhangisa? Mayelana lisho ukuthini igama elithi, izidingo alenzele isihlawulelo, futhi izinhlobo ziye zathi nokukhangisa, ukukhuluma ngokuningiliziwe.

Nasi amagama

Ukugqamisa definition yokukhangisa, lwanele ukuba akhumbule ukuthi izwi e-Latin lisho "ukuba nikhamuluke." Ngakho Abathengisa Ezimakethe zase wanxusa abathengi amatende nezimpahla zabo, echaza zako. ukukhangisa Modern okuhambisana ngokugcwele nale ncazelo kwethemu. Phela, iklanyelwe ukunikeza ulwazi mayelana nemikhiqizo kanye namasevisi alethwe umthengi yemakethe, ukuheha amehlo abo futhi ukwakha umbono mayelana nemikhiqizo. Ukukhangisa ithuluzi lokumaketha. It yakhelwe ukukhuthaza yokuthengisa kwezimpahla.

Imithetho womsebenzi ebhizinisini ukukhangisa

Ukukhangisa ezweni lwethu lulawulwa umthetho kahulumeni, owenza izindlela izidingo eziyisisekelo ngoba. Ngakho, kumelwe babe nobulungisa, ethembekile, ngomqondo ovulekile kubonise ulwazi mayelana nomkhiqizo, umakhi, futhi musa ukudukisa abathengi. Ngaphezu ukuthi adalwe yonke imithetho, futhi kukhona ukukhangisa ngokungafanele, okuyinto esithola esihle, futhi leyo mali kucacisiwe kule Mithetho amacala Administrative. Ngakho, noma ubani, ngisho ukuhlukumeza esisemthethweni yomthetho ku ukukhangisa emihle ubuncane for nezinhlangano ezingokomthetho ilingana ruble ayizigidi eziyikhulu, izakhamuzi - ezimbili kuya ruble ezimbili namakhulu nengxenye.

Ukukhangisa, okuyinto kunqatshelwe ngokomthetho, ingaqukatha ukuqhathanisa ayivumelekile zeminye imikhiqizo nabanye, inhlamba kubantu ngabanye noma izinhlangano ezingokomthetho, kuthinte nodumo idumela lawo, kuhlanganisa nabaphakeli. Awukwazi ukusebenzisa ukukhangisa umkhiqizo endaweni engafanele, imaski umkhiqizo owodwa ngaphansi kwezinye. Ngokuvamile ukukhangisa okungafanele odukisa ngenxa ulwazi ngokungalungile bafaka kulo mkhiqizo. Ngokwesibonelo, ekukhangiseni BADov kungavunyelwe amazwi ezifana awukudla noma emakhambini, kusukela le mithi akuzona izidakamizwa kodwa kuphela Izithako zokudla aqukethe umsoco. Lolu hlobo izindlela zokukhangisa ayindlela of ekuncintisaneni. Ukukhangisa neyaziwayo alithembekile uma kuba ngobubanzi ummeleli umkhiqizo owodwa njengoba aphakeme onjengaye. Kulokhu, ukusebenzisa amazwi luyamangalisa "ezinhle kakhulu", "okungcono", kodwa ukufakazela imibhalo ukuzimisela okunjalo akunakwenzeka. Ayikwazi lisetshenziswe izitatimende kwamehlisa. Phesheya ukukhangisa ngokungafanele circumvents lezi ukuvinjelwa. Kube asebenzisa amagama athi "kungenzeka iyona." Sisasetha ukhuluma ngani isevisi noma umkhiqizo "okungcono", kodwa ekugcineni qinisekisa ukungeza imininingwane ukuthi ukwazi bodokotela. Ngokwesibonelo, "amakhekhe best esithengisa amaswidi yethu".

Abafisa ukuyenga abasebenzisi brand ethandwa kwezimpahla (njengezingubo zokugqoka), abakhiqizi abonakele ukukhangisa yakhetha ukusetshenziswa umqondo womunye lapho waboleka isitayela yomunye, ilebula design. Izinguquko ezenziwe kuya okungenani yasekuqaleni.

ukukhangisa abangenasimilo futhi ngokungafanele yakhetha ukusetshenziswa kwamagama angaphandle iziqubulo ngaphandle translation, inhlamba, obiza ubudlova. It kwehlisa imizwa zezakhamizi, abathengi abavamile kwezimpahla nezinsiza, sehlise isithunzi sabo. Ukusetshenziswa ukukhangisa izimpawu isimo azivumelekile.

Ngezinye izikhathi ukukhangisa ngokungafanele uyazibamba ingxenye enkulu ulwazi lo mkhiqizo, kungani kukhona ukuhlanekezela incazelo yalo, njengoba abathengi yi sidukisa. Lokhu kwenzeka lapho ehlanganyela ukukhangisa lezisebenzi zezokwelapha, okuyinto kusolakala umusa umkhiqizo othize. izindlela ezinjalo azivunyelwe. Ukuxolela yizikhangiso imikhiqizo ukutshela mayelana izidakamizwa.