Ukukhangisa i-polygraphy: izinhlobo

Namuhla, uma kuziwa ekuqhubeni inkampani yokukhangisa ephumelelayo kunoma yimuphi inkampani, into yokuqala efika engqondweni yindlela yokukhiqiza imikhiqizo ephezulu. Izinkampani zanamuhla zesigaba ngasinye sebhizinisi zisebenzisa izinsizakalo zokunyathelisa ukukhangisa, njengoba noma yimiphi imikhiqizo yayo ibonisa umoya wenkampani yenhlangano nesitayela.

Izinhlobo eziyinhloko "zamathuluzi"

Ukukhangisa kwe-Polygraphic kufaka phakathi uhlu oluthile lwezincwadi:

• I-Prospectus - umagazini ophrintiwe wesayizi omncane, isici esiyinhloko kuwo amakhasi amaningana nenani elikhulu lezithombe;
• I-Leaflet - ukukhangisa ngesimo sekhasi ngaphandle kwamafolda, hhayi ukuphakamisa izimali ezinkulu zemali. Itholakala kokubili omnyama nomhlophe nombala;
• Uhlobo lwe-Catalogue, olubonisa izici eziyinhloko zemikhiqizo yebhizinisi;
• Incwajana ifomu elinamafolda amaningana. Kungaba yinoma yisiphi isayizi, kodwa kunguqulo ekhulisiwe ayikho enkulu kunephepha lokushicilela;
• I-Broadsayt ifomethi yenkomfa ehlanganisiwe ehloselwe ukuthumela ngeposi. Imvilophu ayidingi kulo, ngoba iphindwe kabili;
• I-Flyer - uhlobo lwetikiti-isimemo, esinikeza ukuvakashelwa mahhala kumcimbi othize.

Ukupakisha okuphromotha

Vumelana ukuthi amaphakheji akhethiwe kahle angasiza ukukhuthazwa kwanoma imuphi umkhiqizo. Yingakho ukunyathelisa ukukhangisa kwenziwa ekwakhiweni kwamalebula namaphakheji anemibala. Noma yiliphi iphasela lephepha lisiza ukuhlukanisa umkhiqizo kusuka kuningi futhi kwenze kube ngaphezulu ukubonakala.

Izimbangela eziyinhloko ezenza abathengi bathenge izimpahla kuyisakhiwo sokuqala, ikhwalithi yokunyathelisa kwe-offset nokuqedwa kokupakisha.

Namuhla i-polygraphy inikeza izinhlobo ezilandelayo zokupakisha zokukhangisa:

• Amalebuli wokuzibamba kanye namalebula we-thermo;
• Ukupakisha nge logo;
• Amabhokisi ezipho kanye namaphakheji.

Izinzuzo zokukhangisa kwe-polygraph ngaphambi kwezinye izindlela zokukhuthazwa kwezimpahla

Kuzokwazi ukuthwala kubo:

• Umthelela ophansi ezithameli ezihlosiwe, ngoba abantu ngokwabo bakhetha isikhathi sokujwayelana nencwadi yokukhangisa;
• Ithuba lokuletha isipho esivela enkampanini eyodwa. Lapha, ukuncintisana phakathi kwezinhlangano eziningana kukhishwe;
• Ukukhiqizwa okusheshayo komkhiqizo wokukhangisa. Ukuhleka usulu kudalwa ngamakhosi ngokushesha, ngakho-ke emva kwezinsuku ezimbalwa lo magazini ukhishwa kumakhasimende efomini eliphelile.