Beer "Gesser" - ukuziqhenya Austrians

Beer "Gesser" - a brand owaziwa ukuthi kuyahlonishwa hhayi kuphela abahlali Austria, kodwa futhi eziningi abathandi ubhiya kwamanye amazwe.

Umlando omncane

Umlando kwabaningi ubhiya brand lwaluqala zezindela. Utshwala "Gesser" lapha - hhayi ngaphandle. Ngempela, ngeNkathi Ephakathi, izindela ezigodlweni ezahlukene ukwenziwa ubhiya siqu. On izinga kwalezi ziphuzo hamba wonke legend. iresiphi yabo kwaba yisisekelo brand edume kunazo zonke. sezindela Austrian Hess kwaba akuhlukile abanye. It yasungulwa ngo 1020 futhi emakhulwini ambalwa eminyaka. Ngemva kokuvala e-1782, yesigodlo lalingenalutho okwesikhashana, kodwa ngokushesha enendawo kumqashi omusha. Ngo 1860, isakhamuzi sendawo Max Kober wathenga okwelifa ownerless futhi wasungula lapho kudayiswa khona utshwala bakhe, okuyinto has engaphezu kwengu-30 ekhiqizwa eziningana kweshumi hectoliters elimnandi likabhiya ngonyaka.

Ngokuhamba kwesikhathi, ngesisekelo a imboni encane ekhiqiza lamiswa iNkampani, ehambisana ngokwakho ezimbalwa zalezi amabhizinisi umuzi ka Leoben. Beer "Gesser" uye zizoba isici esiphawula leli lonke Upper Styria. Ukukhiqiza kwashesha. Inkampani atholwe imikhiqizo amancane kwamanye amadolobha e-Austria, futhi aba yingxenye odumile corporation "Heineken" ngo-2003.

Ububanzi umkhiqizo

Beer "Gesser" abakwazi ukuqhosha okunezinhlobonhlobo ocebile imikhiqizo yayo. Njengamanje siyazi akukho izinhlobo ezingaphezu kweziyisikhombisa ezahlukene:

• "Shtaftsbau".
• "Igolide".
• "EKHETHEKILE".
• "Märzen."
• «Bock».
• "Natur Radler '.
• "Ćwikła".

Kodwa leli qiniso akusho ukucasula ukuphathwa kwenkampani. Ingakwazi ukuhumusha Isiqubulo zako ezisemqoka njengoba: "Awu, ngisho kangcono, Gesser". Avame hhayi ngempela ukwandisa emgqeni kwemikhiqizo. Ukuze inkampani into esemqoka - ikhwalithi umkhiqizo kanye nenhlonipho abathengi. Austrians ayaqikelela ukuba umlando walo, ne pedantry zabo, zama ukugcina zokupheka ezindala. Isivumelwano lwaphetha ngezithombe amazwe amane ukwenziwa ilayisensi ukulondoloza othintana ngamazwe. Manje ubhiya Austrian ekhiqizwa eRussia, Belarus, eHungary Romania. Ngaphezu kwalokho, ukulethwa ngqo imikhiqizo eliningi eyanele kuyinto eziphethe imakethe yomhlaba wonke. Manje ubhiya Austrian ungazama kokuba wonke amazwekazi.

umbono frank

Eminyakeni yamuva zijwayele ukubona emashalofini ubhiya "Gesser" ezitolo. Amazwana ngalokhu isiphuzo ixubene. abathengi abaningi bathi ubhiya wemvelo ukwenziwa e-Austria zingcono kakhulu ukwedlula abakwenzayo ngaleso izimboni angaphandle ngaphansi kwelayisensi. Othile uthi isiphuzo bangazizwa kancane omuncu. Lokhu kusebenza ikakhulukazi ukuba umkhiqizi Belarusian. Mhlawumbe abawenzayo bendawo abakwazi ukupheka umkhiqizo ehloniphekile noma abathengi ejwayele ngakho izinhlobo sakhe bomdabu ukuthi asifuni ukuqonda ezinye. Ezinye akhononde amba eqolo. Kodwa kukhona labo ngempela ababeyizazi ubhiya. Bakholelwa "Gesser" umkhiqizo elikhulu, ufanelwe udumo engcono. Yena, ngokungafani nabanye abaningi, igcinwe emasikweni yokuphisa kazwelonke. Lokhu ubhiya has a elikhuhluziwe. Nokho, akubona bonke abakwazi ukuyibona. Lapha kwabangela amandla esejwayezi ayenza. Abantu abanale kwansuku usuku ukusebenzisa noma isiphi isiphuzo ethile, ingakwazi bayakwazisa ukudalwa enye inkosi.