Nezingubo Gloriya Dzhins: Ukubukezwa kwe-trade mark

abazali abaningi bayazi ukuthi kunzima kangakanani ukuthenga ingane izingubo, ngoba ufuna hhayi kuphela ukuthenga izinga zwí nento ehlanzekile, kodwa futhi ukujabulisa ingane. Naphezu okubonakala ukukhetha ocebile ezitolo empeleni Kaningi kuyenzeka ukuthi ukhethe ngokwabo, hhayi noma yini enye. Muva nje, izingubo izingane ukuthi noma amazwe futhi kuyabiza, noma omubi, noma izinga abampofu, kodwa ezingabizi futhi edlule eminyakeni embalwa baqala ukuvela, abakhiqizi ezifuywayo ezenza stylish, ezingabizi, eliphezulu izingubo. Omunye brand edume kunazo - Gloria Jeans, onguchwepheshe zezingane kanye nengane izingubo, ikakhulukazi kusukela jini noma ukotini. Ngenxa izinga layo kanye ukubukeka ekhangayo, ezigqokisa Gloriya Dzhins isikhathi esifushane ngakwesokudla won uthando amakhasimende. Kuyinto esiwusizo futhi ukhululekile, okuyinto ebaluleke, ukujabulela ngokulinganayo kokubili izingane zabo nabazali babo.

Brand Gloria Jeans

Lokhu i-trade mark uvele 90 zokuqala. Ihhovisi ikhanda itholakala Rostov-on-Don, futhi yokukhiqiza izindawo zitholakala eningizimu yeRussia, ikakhulukazi Rostov esifundeni. Okwamanje, i-corporation ungumnikazi izimboni 15 futhi okudayisa uchungechunge has ezingaphezu kuka-300 izitolo uphawu, okwenza izingubo Gloriya Dzhins isakazeke lonke elaseRussia nangale. Nokho, Akubalulekile, ukukholelwa ukuthi yokufuna zayo kuzokwenza umntanakho njengabanye abaningi: uhla yalesi brand ubanzi kakhulu, futhi inkathi ngalinye olusha ngokuhambisana izimfashini zamuva kanye nokugcina ngamunye kuphela afanayo ambalwa ntathu imodeli owodwa, ngakho ukuhlangabezana ngqo efanayo into enzima. Okukhishwayo kuphela Uyi onobuhle ezimbalwa eziyisisekelo, ikakhulukazi abathandwa abathengi. Ububanzi mkhiqizo ubandakanya zonke izinhlobo izingubo, kusukela zangaphansi ukuba phansi jackets, futhi bonke osayizi, kusukela komncane kuya komkhulu kunabo abadala e amaqembu wobudala kusukela 0 kuya eminyakeni emi-2 2 kuya ku-7, 8 kuya ku-13 futhi intsha izingubo. By the way, ungacabangi ukuthi Gloriya Dzhins izingubo ezifanelekayo izingane: usayizi esikhulu angase kahle akhuphuke omdala, futhi uhla inkampani ayihlanganisi izingubo kuphela intsha kanye nengane focus, kodwa futhi zabuna. Ukuba siqu izikhungo zethu design eRussia nakwamanye amazwe izokhipha njalo iqoqo elisha zamanje. Nokho, ngezinye izikhathi umklamo sinzima kakhulu futhi elikhanyayo, kodwa jikelele hhayi okubi.

Buyekeza ikhwalithi intengo izingubo Gloriya Dzhins

Gloria Jeans Corporation ungachazwa ukuthi uveza izinga imikhiqizo bakwazi ukuncintisana ngokumelene Brands angaphandle, kodwa intengo ezahlukene yeningi. izindleko okuphansi ibangelwa inhlanganisela izinto ezifana khona ukukhiqizwa ayo yasekhaya futhi ungumnikazi inethiwekhi okudayisa. Nokho, inkampani ekhiqiza imikhiqizo intengo ezimbili segmentah- engabizi umnotho-class futhi stylish futhi imfashini maphakathi nawo-emakethe, yonke imikhiqizo yayo kukhona asezingeni kuyavumelana. Lapha eduze ukuqapha izinga izinto zokusetshenziswa futhi usebenzise kuphela izinto best yokuhlanzeka futhi imvelo ezivela emhlabeni wonke, kusukela main nezithameli - phela izingane. Ngokukhethekile ikhokhelwa ukunemba amaphethini, ukusika futhi ezivuzayo: izimpahla eliphansi ihlelwa ngokucophelela futhi alahlwe ngokungenamibandela, ngakho ezigqokisa Gloriya Dzhins ithengwa ezitolo okudayisa - okuqinisekisiwe lomkhiqizo.

Konke lokhu kwenza sha Gloriya Dzhins, futhi ngaphandle kuzuze amakhasimende abathanda, ethembisa kakhulu. Lena kakade brand liyabonakala, maduze nje kube nzima ukuncintisana abakhiqizi ezintsha. Ukuze abathengi eziningi, Gloriya Dzhins - yindlela enhle aphume nesimo esinzima, uma ufuna ukuthenga enhle, eliphezulu into, kepha ukuba ngisindise imali, ikakhulukazi kusukela izingane zikhula ngokushesha okukhulu.

Ngeshwa, akuyona yonke njalo bushelelezi, futhi uhla enkulu imikhiqizo ukukhetha ngasizathu simbe, izitolo ngokuvamile encane futhi zithenge izingubo Gloriya Dzhins kwenye indawo, kuyingozi ngoba kukhona ngokuvamile izihloko inyumbazane futhi ngakho ngisho ekutholeni lwemibhalo kuthandeke kuwe imodeli, uzibeka engcupheni ukulithola isendalini. Naphezu ebanzi yokuthengisa inethiwekhi ezitolo zisekhona akwanele, zinjalo ikakhulu emadolobheni amakhulu, ngakho ukuthola kanye lokho okudingayo, musa kungabi lula. Ake bathemba ukuthi lezi amaphutha ziyoxazululwa.